Organize an Event – A Planning Guide
Promote Your Event – Generate Publicity
Generating publicity is the key to any successful event. If cancer survivors in your community don’t know that NCSD is happening, your efforts to honor them will be unsuccessful. Organize your efforts to obtain media coverage, giving yourself deadlines for each task.
National publicity will be handled by the NCSD Foundation. Refer national media inquiries to the media hotline at (615) 791-3834 or e-mail info@ncsd.org. Be sure to register your event using the Registration Form so the Foundation can tell others about it. The Foundation will also be responsible for contacting the White House and the National Cancer Institute.
Contact the Media
Get Results
Follow Up
Look Beyond the Media
Organize an Event | Order Official NCSD Merchandise for Your Event
Promote Your Event | Generate Publicity | Contact the Media
The 23rd annual National Cancer Survivors Day is Sunday, June 6, 2010.
Table of Contents
Welcome! Getting Started
Deadlines
Step 1: Register the Event
Step 2: Get Sponsors
Step 3: Pick a Location
Step 4: Choose Activities
Step 5: Order Merchandise
Step 6: Promote the Event
Sample Letters
More Resources
2009 Event Coverage and Photos
2010 National Sponsor
Click on Logo
Organize an Event – A Planning Guide
Promote Your Event – Generate Publicity
Generating publicity is the key to any successful event. If cancer survivors in your community don’t know that NCSD is happening, your efforts to honor them will be unsuccessful. Organize your efforts to obtain media coverage, giving yourself deadlines for each task.
National publicity will be handled by the NCSD Foundation. Refer national media inquiries to the media hotline at (615) 791-3834 or e-mail info@ncsd.org. Be sure to register your event using the Registration Form so the Foundation can tell others about it. The Foundation will also be responsible for contacting the White House and the National Cancer Institute.
Contact the Media
Get Results
Follow Up
Look Beyond the Media
Organize an Event | Order Official NCSD Merchandise for Your Event
Promote Your Event | Generate Publicity | Contact the Media
Table of ContentsWelcome! Getting StartedDeadlinesStep 1: Register the EventStep 2: Get SponsorsStep 3: Pick a LocationStep 4: Choose ActivitiesStep 5: Order MerchandiseStep 6: Promote the EventSample LettersMore Resources2009 Event Coverage and PhotosClick on Logo